Why Relenta?

Old-school email management methods in combination with contact management, CRM, and calendar apps just aren’t cutting it anymore. Actually, that’s being kind. Getting things done using email is all but impossible. Yet most of the sales, marketing, and customer service are still done via email. These old patchwork approaches are hugely expensive, bring lost opportunities and the number of staff it takes to get things done is outrageous.

We believe that you just can’t manage relationships with today’s customers using yesterday’s tools.

Our approach is different, and it really helps you increase productivity and eliminate wasted effort.

Relenta is the cross between email, contact manager, email marketing, CRM, calendar and your personal secretary. We pioneered this concept back in 2005 and have been the leaders in this field ever since.

Relenta takes the data from all of your email accounts and user inboxes, combines it with all other pieces of customer information scattered across multiple apps and browser windows, and puts it all on one screen. We call this a One-Click Zone.

Here is the formula for our success with small business customers all over the world:

Email + CRM = CIM

Relenta began in 2004 as an in-house project when we were working on Clicklab, a web analytics startup.

At some point, we got fed up with having customer data scattered across a large number of email accounts, apps, and platforms. We thought an integrated email, contact and task manager might help reduce the busy work. As it turned out, simply by combining email and CRM functions we cut our workload in half. The improvement was nothing short of breathtaking.

We started a public beta in 2005 and the rest is Relenta’s history. Our first paying customer signed up in early 2006, and by 2007 Relenta became our sole development focus. Today, thousands of small businesses worldwide rely on Relenta for their success.